The Sale I’m Glad I Lost
Early in my career, I said yes to everything.
I thought momentum meant progress, and turning people down felt risky—especially when the pipeline was thin.
But here’s the truth:
Saying yes out of fear leads to bad clients, bad deals, and burnout.
Now, I know the power of saying no.
✔️ No to clients who don’t respect my time.
✔️ No to deals that don’t align.
✔️ No to situations that drain more than they deliver.
The best part?
Saying no didn’t hurt my business—it built it.
Because the right people? They respect boundaries.
They trust your “no” just as much as your “yes.”
That’s what real confidence in sales looks like.
